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Deadpool (LO4)

Deadpool advertising on valentines day,  they used traditional advertising but changed it to humour, making it funny and romantic looking but it's not a love movie at all.

 



Traditional advertising changed in a humourous way, helping promote the movie and interesting people in what it is as it's different from any other form of normal advertising.









They also used never seen before advertising methods such as Tinder, where they added emojis and a Deadpool Tinder profile.











62% were males that watched the film. This could be with the main character being a man and the movie's influencers being mainly male in advertising.

Caucasians were the main characters meaning it was a similar race that watched the movie or was influenced by the movie.

The age range was young 20-22 years of age because young people and new generations are more interested in this type of advertising.

The social class for Deadpool being C1 (lower middle class) is due to the age of the viewers being in the age of 20-22, only having just started their career or still living with parents.  They are starting to get disposable income.


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